Remember the Aqua Teen Hunger Force debacle a few months back? Well, I just found this video of the guys responsible putting up the LED signs weeks before the city of Boston freaked out. I truly believe that this was an ingenious campaign . Heck, the show got national attention because of it! Anyway, you should watch this three minute video. For those of you reading this in an RSS reader, click here to watch.
One of the reasons I admire the campaign so much is that the guys behind it put a new twist on an old tactic. If you think about it, it was a really simple idea. But sometimes it’s the simple idea that gets overlooked. Sometimes it’s the simple idea that can cause a big splash.